[1]
Khurun’in Zahro’, M. Jamal, A. Masood, Nurul Adila Hasbullah, Norfhadzilahwati Rahim, and Y. F. Ramadhanty, “The Influence of Marketing, Pricing and Promotion on Gen Z’s Purchase Behavior of Halal Cosmetics in Indonesia”, JMIFR, vol. 20, no. 2, pp. 112–124, Dec. 2023.